Tuborg Brings You Surprises

2017 Tuborg Brand's Musical Strategy

A previous case in LeEco. "Tuborg Open", the new brand strategy of 2017, is leading Tuborg's to explore possibilities in the music area.  A piece of co-op music, which composed by both international and Chinese celebrities, will be released as a brand new ad song of Tuborg 2017. By means of the new co-op ad song communication, the relationship between Tuborg and the public would be bounded closer.  Meanwhile, Tuborg's reputation and brand image will also be enhanced.

*All content, creative, layout, design, and storytelling are created by Elise

  • LinkedIn - Grey Circle
  • Twitter
  • Instagram